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Total Price

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This article comprehensively explains: the meaning of “inclusive price”; the legal implications when the checkout price differs from the product price;

who is obligated to display an inclusive price; and the legal consequences for businesses that violate this obligation. Please note! This article addresses only the obligation to display an inclusive price on products.

The obligation to display prices for services is discussed in a separate article.

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Discrepancy in price at checkout? Compensation of up to 10,000 NIS available without proof of damages.

Created at: 13/01/2025

Discrepancy in Point-of-Sale Price? Compensation of up to ₪10,000 Available Without Proof of Damages.

Created at: 13/01/2025

A discrepancy between the advertised price and the price at the checkout is unlawful. In certain cases, compensation of up to NIS 10,000 may be claimed without proof of damages. You entered a store, saw a product, noted its price, and decided to purchase it. However, at checkout, the price was different (and likely higher). […]

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